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The Jumpshot Scandal - Does It Affect Digital Marketing?

14 February 2020

“Jumpshot has ceased operations. Thank you.” This short notification is basically everything you can see on the official Jumpshot webpage...

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How to choose the best internet marketing agency?

14 January 2020

In today’s modern internet-oriented business environment, maintaining any sort of profitable business requires a “mandatory” online presence. What used to be...

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Business and online trends - what's cooking in the new 2020?

31 December 2019

You must have already planned New Year's Eve parties, bought gifts for the best employees and are preparing for new business ventures in New 2020...

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Importance of customer feedback and what to do with it

29 November 2019

It is hard to understand what your customers really want and what they need. If you don’t know how to help them, you should simply ask. And listen carefully...

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Customer feedback

From Ideas to Online Businesses - How to Increase Visibility on the Internet?

25 October 2019

We have repeatedly talked about starting an online business, small and medium-sized businesses in a digital environment, proper online positioning...

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How to Do Lead Generation?

17 October 2019

After doing all the website design finishing touches, it’s important to sit back and relax. Or just maybe you want the website...

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Lead Generation
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New tax conditions for entrepreneurs

27 September 2019

The Serbian government has repeatedly pointed the need to change the tax conditions in which most services-oriented entrepreneurs in Serbia operate...

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The Personal Data Protection Law has come into force - what exactly it brings?

27 September 2019

This Act, which was previously adopted and came into force on August 21, 2019, has been commented on by various stakeholders...

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Digital security

What is an SSL certificate and why do I need one?

12 August 2019

The vast majority of internet users probably don't know the answer to this question. Talking about users also include website owners...

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What changes does the new law on e-commerce bring?

29 July 2019

Less than a week ago, the Serbian Parliament adopted a new regulatory framework for e-commerce in Serbia. And what attracted our attention...

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Companies now legally obliged to have an e-mail

12 July 2019

As a business or an entrepreneur operating in the territory of the Republic of Serbia, you are obliged to do business in accordance with the law...

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Entrepreneurship in Serbia - how to get real growth

01 July 2019

According to the data of international organizations and bodies of the EU in charge of monitoring the economic climate in the member states and candidates for EU membership, the citizens of Serbia...

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The future of E-commerce in Serbia

14 June 2019

We already wrote in our previous blogs about the specific e-commerce challenges in Serbia everyone are facing the moment they were involved in the process...

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What is Internet domain and how to register it?

21 May 2019

Internet domains are a set of data within a single administrative-technical Internet unit, corresponding to the rules of the DNS system. What does this exactly mean?

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A Changing Role of Links in Ranking and What It Does to Your SEO Strategy

25 April 2019

Google’s John Mueller shared in a Webmaster Hangout an insight into how Google uses links...

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E-commerce condition changes in Serbia

19 April 2019

The Law on Electronic Commerce, adopted in 2009, represents the terms of the legal harmonization process with European legislation transposing the Directive on Electronic Commerce (Directive 2000/31 / EC). According to the law, it is considered...

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Why would you decide on a website redesign?

10 April 2019

For exactly how many years have you been satisfied with your website? Well, why wouldn’t you, after all, you’ve spent a decent amount for the whole package - logo design, website design, and now you can enjoy the fruits of your investment. And so on for ten years now...

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SME and Copywriting – what is the tale behind?

14 March 2019

In our series of posts dedicated to SME owners and entrepreneurs, we’ve mentioned that Google My Business displays ratings and reviews on company profiles, so businesses need to pay more attention onto their online profile and reputation...

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You are not in the” look but don’t touch” business (Sales Funnels and SME)

02 March 2019

As we already said in our previous Blog post, the ultimate goal for all business owners and fellow marketers is to win a market game and make a lot of money...

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3 Tips on How to Improve Your Google Search Rankings

28 February 2019

Marketing leaders need to pay close attention to the quality of their organization’s local listings. A great percent of all internet searches take place through Google – so, if we already know this, it’s crucial for your business to have a strong presence on the platform...

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business-people-success

What a good Sales Funnel Means for Your Business

13 February 2019

As we already know, online promotion and advertising opportunities today are enormous. The Internet has been open for new and creative ideas since day one.

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Digital marketing training – with Facebook...

17 January 2019

On Monday and Tuesday, December 24 and 25, we introduced our digital marketing course to a group of high school students in Nis. On this occasion, students learned more about the very concept of digital marketing...

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Google Medic Update – Website Designed for Searcher’s Intent

11 January 2019

Remember that one thing we love about the Internet? Fast, available and complete information about any given thing in the World, within a click away?

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Harnessing your brand message to write even better content

05 October 2018

Branding, as a process usually means constantly adapting to current trends and market needs, always anticipating and adapting to the next “IT” or “must have” things in business.

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Harnessing your brand message to write even better content
small and medium enterprises

Small and Medium-sized Enterprises

17 August 2018

Opportunities for online promotion and advertising are enormous. The Internet is by default open for new and creative ideas: from the very type and techniques of website design to the creation of complete brands. With the development of the Internet, brands, individuals or businesses that are investing serious money have become increasingly important.

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Digital Marketing Strategy and Tactics

13 August 2018

Many digital marketers had that one client who kept obsessing over every new tactic that sparked his interest. This is a tough one because this usually means he would never be really able to stick with anything long enough to produce results.

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marketing strategy
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Come Again – Why do I Need a Website?

08 August 2018

While starting your new business and putting all big and small details in line, you must have heard a thing or two about having your own website. You never had the time to think it through, but it is that important, so it keeps coming back.

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Landing Pages for Newbies

19 July 2018

Not while ago, we had a visit - Zoran Martinov from the "Cap for Handicap", so we had the opportunity to talk about the activities of his organization and future plans, as well as in general about the situation of persons with disabilities in Serbia and the region.

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cap for handicap visiting paprikart

Cap for Handicap visiting PaprikArt

07 July 2018

Not while ago, we had a visit - Zoran Martinov from the "Cap for Handicap", so we had the opportunity to talk about the activities of his organization and future plans, as well as in general about the situation of persons with disabilities in Serbia and the region.

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Choosing domains and website development

11 June 2018

We are constantly getting questions about which domains are most popular, i.e. which are the best at “that” moment. What extension should they have and does it affect the price? We always have a small introduction - everything matters, but we always start from here: do not save on hosting, domain, always be with the crème de la crème.

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Branding - best strategy

07 June 2018

Many times so far, we have seen the concepts of marketing and branding are being treated as equal. Today, in fact, marketing experts believe that it is branding, that is, building and branding is the most important part of marketing.

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HTTPS for more secure internet

28 May 2018

For the past few years, we have seen Google sending clear messages through their blog and Google Search Console to switch from HTTP and implement the HTTPS encryption. It was their share in pushing to more secure browsing.

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https for more secure internet
how to sell products in 2018

How to sell products in 2018?

10 April 2018

After a few golden years and even decades, footwear, clothing and fashion accessories stores, as well as large department stores in the world (primarily in the US) have been experiencing a significant decline in revenues for the first time this year.

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E-commerce in Serbia - from Golgotha to Freedom

23 March 2018

The accelerated development of the Internet following the increasing number of users of the global network brought an unimaginable opportunity to run private businesses based on innovations, good ideas and a large number of users, with inevitable interaction and constant improvement of the service.

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